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as of 12/17/2018

WEB MARKETING AND NET INFLUENCE
Country - Partner Institution - Programs: France - University of Lyon 2 - 'Univ. of Lyon'
UC Course SubjectBusiness Administration
Communication
Number & Suffix: 107
Full UC Title: WEB MARKETING AND NET INFLUENCE 
Transcript Title: WEB MARKET&NET INFL 
UC QTR Units - Division: 4.5 - Upper Division 
Course Description: This course is professionally oriented and introduces the business, logic, methods, and tools of web marketing and the net influence to equip students with necessary background knowledge of the integration of the professional field practices. It focuses on practical case studies based on professional experiences in international advertising agencies with less emphasis on theory and more on practice. Classes alternate every two weeks between marketing and net influence. 
Language of Instruction: French
 
Partner Title: WEB MARKETING AND NET INFLUENCE 
Partner University Department: I.E.P. 
Partner University Course Number: